Welink Accountants Welink Accountants
Rebranding Accountants


Previously My Advisers, Welink’s premium matchmaking platform dedicated to connecting accountants to potential clients, will become Welink Accountants.

Welink is a French startup born out of a demand for effective digital solutions for independent professionals.


Created in 2018, Welink started with its platform dedicated to accountants, My Advisers. It has subsequently successfully navigated the digital sector in 8 countries throughout Europe and become one of the most prominent players in sales technology today.


Charles Passereau, its co-founder and CEO, is a specialist in digital business models. He had created mon-avocat.fr (now justifit.fr) before turning his attention to promoting his clients through an effective digital solution with the creation of Welink. 



Welink as a cohesive entity 


In our efforts to rebrand meaningfully, we’ve decided to use the Welink name as part of all our matchmaking sites.


Always focusing on our central mission to put businesses in contact with each other, we are loyal to our core vision: making professionals stand out by giving them the edge they need to grow their business and link more efficiently.


Our motto “we match . you grow” is our way of highlighting our efforts for efficient matchmaking, as we accompany businesses in their strive to reach their potential. 


Our rebranding allows us to showcase the coherence of our mission and vision throughout the different sectors. It also allows us to highlight the diversity of our domains and our ability to consistently grow internally and regularly innovate.


Welink is now more than ever a salestech that finds its strength in its missions being unified and wishes to represent itself as one integrated organism. Its main purpose is to connect individuals and professionals and facilitate the digitisation of independent professions; and most of all, watch its clients succeed.  


In addition to Welink’s logo taking on a new visual identity with a design more emblematic of our central values, we have decided to rename our websites according to this wish for unity.


Throughout the different platforms, we keep the Welink name at the forefront of our brand and focus on emphasising our matchmaking efforts across different lines of business. As such, our networking platform for accountants, My advisers,  will become Welink Accountants.



Efforts for expansion: How Welink Accountants is growing its marketing activities


The most recent of our strides in the effort to expand our reach in the industry has been our ongoing project for raising funds.


Dedicated to our plans of expanding our presence as an effective player in the marketing sector, our fundraising has contributed to the implementation of new, improved, and innovative marketing strategies to help businesses big and small. 


We consider this ongoing effort to establish our presence as a marketing agent around the world a representation of Welink’s perseverance and dedication to its values. Accordingly, we continue to move forward with ardour and cement our position as one of the biggest and fastest-growing French startups on the rise in the year 2021.


With ambitious plans of steadily increasing the number of professionals registered on its platform during 2021, Welink Accountants aims to follow through on the rapid and fluid deployment of its services across the market and structure itself as the premium networking platform for accountants.  


Welink loyal to its core values, now more than ever


We believe it’s important to preserve our brand’s integrity and loyalty to the values that define it while also making changes to keep performing better on a regular basis. Welink’s new visual identity is a testament to our original purposes of creating connections as well as our urge to keep adapting to a changing business landscape.


Welink has established itself as a structured and ambitious salestech, but that’s not all we represent.


Now more than ever, we are a company that’s committed to its culture and the values that nourish it, as well as to its employees. Our performance is fueled by a spirit of autonomy, collaboration, intensity, transcendence, and consideration for our team and our partners.


Through its new visual identity, Welink never loses sight of its desire to give every professional around the world the advantage they need to stand out thanks to a digital matching ecosystem combining innovation and simplicity.


Supported and run by a team of individuals who are consistently working to transcend themselves and achieve their goals, Welink succeeds every day in the challenge of staying true to its values while further growing its ambitions and projects.


Welink Accountants at your service!


Our vision is clear: place independent professionals front and centre by implementing innovative and effective marketing strategies.

Welink is stepping into its new identity with enthusiasm and drive as we move towards a more global presence and a more notable influence in the digital sector. Revolutionising our branding is one of the many ways we hope to bring new life to the Welink universe. We can only hope you join us in this exciting journey as we cover more and more ground globally.

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